
EEA Impact Academy: A Strategic Training and Certification Program to Drive Measurable Organizational Impact
Executive Education Designed for Leaders, Managers in HR, Sales, Operations, and More.
Learn how to foster the proactive involvement of the people critical to the success of your organization, team, or other enterprise. Scroll down to register to all our free and paid academy membership programs on a subject taught almost nowhere: enterprise engagement. Click here for a short Power Point that describes the education and curriculum program.
Or, click here for complete details on the purpose and framework of the curriculum, faculty, a sample certification test; organizational assessment, and a letter to management for authorization if needed to participate.
Click here to take a free practice test. If you score 80% or better, you’re on your way to mastering a formal leadership process that can make you more effective in business and in life.
Just Three Steps to Certification
- Sign up for the program of your choice below.
- Obtain the study guide designed to focus on what you need to know and the support resources based on your level of membership.
- Take the online multiple choice test and video interview to gain certification.
Academic Director: Gary Rhoads, Stephen M. Covey Professor Emeritus of Integrated Marketing and Entrepreneurship, BYU Marriott School of
Business at Brigham Young University. He was also Co-Founder of Allegiance, one of the first solution providers connecting employee and customer engagement, which was later sold to Maritz, and of Xvoyant, a sales engagement company. The EEA faculty contributors include over three dozen academics, experts in all areas of engagement and human capital analytics, and investors.
Enterprise Engagement Academy: Align People, Purpose and Performance for Your Organization and Teams

Membership and Certification Options
Start free. Advance at your own pace.
1. EEXAdvisors Program — Free
This basic level is for academics, students or anyone seeking to understand this new path to success. This includes:
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- Subscriptions to ESM enterprise engagement and RRN total rewards weekly newsletters offering latest news, research, case studies, effective practices articles, and profiles of innovators.
- A study guide. This offers a preparation guide for service including links to articles providing all the basic training needed to pass the basic certification with EEA membership.
2. Individual Academy Membership — $425 per year
For professionals seeking deep learning and coaching. Includes above, plus:
- A copy of Enterprise Engagement for CEOs and Enterprise Engagement: The Roadmap, and your choice of one of the books in the EEA library of six additional books listed below.
- A one-half hour customized training program with a senior EEA leader to help you focus your learning process efficiently for basic certification as well as your future aspirations.
- The opportunity to submit at least one-thought leadership article for publication in ESM or RRN subject to EEA editorial standards.
- Consideration for involvement in EEA YouTube shows or consideration for effective practices articles.
- Use of the EEXAdvisors logo on your Linkedin or related profile.
3. Corporate Academy Membership — $1,075 per year
For organizations seeking to train multiple managers and demonstrate their commitment to stakeholder engagement..
- Two copies of Enterprise Engagement for CEOs and Enterprise Engagement: The Roadmap.
- A one-hour customized training program conducted by a senior EEA leader to help your team focus their learning process efficiently for their needs and basic certification as well as future aspirations
- Consideration for involvement in EEA YouTube shows or effective practices articles if desired.
- A 20% discount on independent analysis and verification of impact data analysis, which start at $1,500 before discounts.
- Annual access to the People Value Impact Calculator for $300.
4. Solution Provider Membership — $1,500 per year
For consultants, agencies, and service providers. Includes:
- Two copies of Enterprise Engagement for CEOs and Enterprise Engagement: The Roadmap.
- A one-hour customized training program conducted by a senior EEA leader to help your team focus their learning process efficiently for their needs and basic certification as well as future aspirations
- A 20% discount on independent analysis and verification of impact data analysis.
- Consideration for involvement in EEA YouTube shows or effective practices articles.
- 12X per year display ad on appropriate EEA media, space available.
- Annual access to the People Value Impact Calculator for $300.
5. Professional Services Training and Support — Starting at $2,500
For firms offering engagement, HR, consulting, marketing, or incentive services seeking to enhance their value proposition and services.
Includes:
- Advanced implementation and commercialization support
- Sales training, certification, and ongoing advisory support
- Assistance with creating new business models and revenue sources
- Enables new client value propositions
- Optional Appreciation at Work culture enhancement training and certification program.
Build expertise. Increase professional value.
Create measurable impact for yourself, your organization, or your clients.
Sign Up Below to Get Started
Please enter the information below—all fields are required. Then, select which EEA membership you would like to register for, and pay if you are joining the Academy. You will receive a confirmation e-mail. Please be sure to indicate your desired category of membership: General Management/Operations, Human Resources, Finance, Marketing, Sales, Government/Not-for-Profits; Engagement Solution Providers, and Academics/Students.
Contact Bruce Bolger at Bolger@TheICEE.org or call 914-591-7600, ext. 230 for more details.